vivo Launches Southeast Asia’s First Image Art Space & Concept Store at IOI City Mall

Grand opening features immersive photography experiences, exclusive promotions worth up to RM1,070, and the flagship vivo X300 Series

Petaling Jaya, 6 February 2026 — vivo Malaysia officially announces the grand opening of Southeast Asia’s first vivo Image Art Space & Concept Store at IOI City Mall, marking a bold new chapter in experiential retail that merges art, imaging technology, and hands-on interaction.

Taking place on 7 February 2026, the grand opening showcases the highly anticipated vivo X300 Series, alongside immersive photography installations, exclusive promotions, and interactive workshops designed to highlight vivo’s cutting-edge imaging capabilities.

Designed as a gallery-like space rather than a conventional retail outlet, the vivo Image Art Space allows visitors to experience smartphone photography through creative installations and real-world scenarios. To celebrate the launch, vivo is offering limited-time promotions, including flash sales with selected items priced at RM1, special discounts on popular models, and gift bundles worth up to RM1,070 with the purchase of the vivo X300 Series.

Visitors can explore a range of interactive zones that demonstrate the ZEISS imaging power of the vivo X300 Series, including:

• ZEISS Telephoto Moon Shot — Capture stunning moon details using telephoto photography, complete with a hidden “Man from the Moon” surprise

• Macro Aquarium Exploration — Discover intricate textures of aquatic life using Super Macro Mode

• Nightscape Miniature Zone — Experience Landscape and Night Mode photography with starry night visuals

• Portrait Casting Interaction — View real-time phone projection showcasing ZEISS Multi-Focal Portrait Snapshots and creative filters

Throughout the launch weekend, visitors can participate in the Check-In Challenge by completing three imaging tasks to redeem exclusive gifts. A Free Photobooth experience is also available, offering complimentary professional photo shoots, printed photos, and lucky Ang Pao surprises.

On 7 February, vivo will also host a Photography Workshop, featuring free vivo X300 phone rentals, door gifts, refreshments, and a lucky draw. Participants stand a chance to win exciting prizes, including a Laifen SE Lite worth RM239.

The ribbon-cutting ceremony will be officiated by representatives from vivo Malaysia, Tourism Malaysia, and IOI City Mall management. Distinguished guests include Mr. Mike Xu, CEO of vivo Malaysia; Mr. Samuel Lee Thai Hung, Deputy Director General (Promotion II) of Tourism Malaysia; and Mr. Jason Lee, Sales Director of vivo Malaysia.

At the heart of the launch is the vivo X300 Series, engineered for professional-grade mobile photography. With advanced imaging systems and powerful performance, the vivo X300 and vivo X300 Pro redefine how users capture moments in any lighting or environment.

📍 Location: L2-208, Second Floor, IOI City Mall 2

For more information, visit vivo Malaysia’s official platforms.