Proudly Owned by Malaysians: Samsung Builds Trust Through Everyday Innovation

Samsung Malaysia continues to strengthen its long-standing relationship with Malaysians through trust, consistency, and meaningful everyday innovation.

Marking 35 years of presence in Malaysia, Samsung has released a new brand film celebrating real Malaysian Galaxy users from diverse backgrounds. Rather than focusing on celebrity endorsements, the film highlights authentic stories that reflect how Samsung technology integrates naturally into daily life — from education and work to creativity and connection.

Since its global inception in 1969 and Malaysian debut in 1991, Samsung has consistently focused on making technology accessible and reliable. For many Malaysians, choosing Samsung is less about following trends and more about confidence — knowing their devices will perform when it matters most.

Samsung’s Galaxy ecosystem caters to a wide range of needs. The Galaxy S series is recognised for its industry-leading camera capabilities, widely used for concerts and everyday photography. The Galaxy Z series continues to redefine productivity and entertainment through foldable innovation, while the Galaxy A series offers dependable performance for users seeking value without compromise.

Beyond devices, Samsung emphasises a seamless ecosystem where smartphones, tablets, wearables, and smart services work together intuitively. With the introduction of Galaxy AI, integrated with Google’s Gemini AI, Samsung positions artificial intelligence as a supportive companion — enhancing productivity, creativity, and daily convenience rather than replacing human interaction.

Samsung’s three-and-a-half decades in Malaysia reflect more than longevity. They represent a relationship built on trust, shared progress, and quiet reliability. For millions of Malaysians, Samsung has become a natural part of everyday life — a companion to how they live, work, and connect in an increasingly digital world.