GIGABYTE AORUS and G2 Esports Extends Partnership for the 4th Consecutive Year
GIGABYTE's gaming brand AORUS has renewed their partnership with renowned esports organisation G2 Esports for a 4th term. The two parties joined forces in 2018, with AORUS providing G2 Esports with state-of-the-art gaming desktops and laptops to facilitate better growth for the team.
During the product development phase, G2 Esports was brought onboard to bridge the gap between players and hardware by providing feedback on the needs of modern-day gamers.
To commemorate the integration, AORUS released the Z490 G2 Edition motherboard, which incorporates G2's iconic samurai logo. The star product of AORUS' gaming laptop series, the AORUS 15G, was also inspired by the needs and feedback of the team. Coupling performance and convenience, the AORUS 15G incorporates a 240Hz screen and mechanical switches into a finely crafted chassis.
“Teamwork makes the dream work. For the past three years, AORUS and G2 made a great team together and have achieved incredible work in creating content and co-branded collaboration for the esports community. Now we are beyond thrilled to see our strong comradery continues. With so many exciting projects lined up ahead, we cannot wait to see what the future holds in 2021. Let’s rise together and win together. Team Up. Fight On!”
- Eddie Lin, VP of GIGABYTE’s AORUS Integrated Marketing Communications Team
With three years into the partnership, AORUS looks forward to an even stronger esports integration in 2021.