Trips to IKEA are about to get a lot more exciting. Renowned gaming brand ROG has just announced an official partnership with the Swedish furniture giant. Although neither has explicitly mentioned if the collection will be displayed in IKEA showrooms, we're certainly hopeful!
“Gamers globally know and love the ROG brand and they trust it to deliver the most exciting gaming innovations in the market. Our new partnership with the experts at IKEA will allow ROG to find new and interesting ways to delight gamers in and around the home.”
- Kris Huang, General Manager of the ASUS Gaming Gear and Accessory Business Unit
ROG stated that they understand the desire for gamers to build their dream gaming space with maximised comfort, and has thus sought out the expertise of our favourite affordable furniture brand to make this dream a reality.
The first fruits of the collab will arrive in China in February 2021, with a global rollout to follow by October 2021.